You need more clients. We build the machine that attracts them.
A monthly live webinar series for your MSP, fully done for you. We handle the topic, slides, script and outreach. You present, and interested prospects book straight onto your calendar.
The problem with cold outreach.
There's no good reason to email a stranger. So you need to create pull.
People ignore sales emails. Their inboxes are saturated with them. But an invite to something useful and hyper-targeted? That's a different story.
You present.
We handle everything else.
Four of the five steps run without you. Your only job is 45 minutes on camera each month, then taking the sales meetings.
Inside this month's kit.
Everything your prospects see, branded with your name. You present the slides. We run all of the outreach.
A new topic every month.
Twelve timely topics your prospects actually worry about. Sample topics shown, refreshed yearly.
You're never on your own.
Unlimited access to our team by chat or video call, whenever you need it.
What you get, and what you keep.
Everything we build is set up in your name.
Your domains. Your inboxes. Your data. Your webinar recordings. Everything we build is yours to keep, even if you're no longer subscribed.
The brains behind your campaigns.
An MSP operator and an outbound specialist, building this together.
Roman has sat in your seat. He ran an MSP in Vancouver, BC for over a decade and became the person who brought in the business, so he knows the MSP sales cycle from the inside. In 2022 he branched out to start a marketing agency helping founders turn their personal brands into new business. Also: Cigars.
Sean builds the outbound engine. A serial entrepreneur, he's sold HIPAA compliance at scale, which is one of the hardest, most regulated sells there is. Today he works with brands like JOCKO Fuel and Symmetry Saunas, and runs community events and brand activations through his company, Next Wave Social.
What 10 meetings are worth.
Managed services clients stay for years. A few new ones change your whole business.
Illustrative example, not a promise of results. Revenue, not profit. Assumes a 25-employee client at $100 per user per month; small-business MSP pricing typically runs $70–$150 per user per month (MSPAA). Industry average client retention is about 90% a year (TSIA Managed Services Benchmark), which implies a longer lifetime than the 3 years used here. The 20% close rate is our assumption. The guarantee covers 5 qualified meetings.
Easy pricing.
One plan, founding rates for the first ten MSPs, and a guarantee that takes the risk off your side.
If your webinars and outreach don't put at least 5 qualified meetings on your calendar in your first 90 days after launch, you get every dollar back.
Common questions.
Anything else, ask us on the call.
How fast does it start?
Setup and warmup take a few weeks, and your first webinar runs about a month in. Your 90 days start the day campaigns go live.
What do I have to do?
Host one 45-minute live webinar a month using our slides and talk track, approve your campaigns, and show up to your meetings.
What if I'm not comfortable presenting?
You don't need to be. Every deck comes with a word-for-word talk track, and you get unlimited access to our team by chat or video call for prep, on-camera coaching, and camera and background setup. If you can't make a session, we send the recording as a replay so your campaign keeps moving.
Is my territory really exclusive?
Yes. We work with one MSP per territory, so no other client of ours will invite the same businesses.
Is there a contract?
A 3-month minimum, which matches your 90-day guarantee window. After that it's month-to-month, and everything we built stays yours.
What counts as a qualified meeting?
A decision-maker at a business in your service area who attends the meeting.
Why only MSPAlliance members?
Membership tells us you've already invested in running your MSP to a higher standard. That's who this works best for: established providers who are ready to turn more meetings into more clients.
Fill your calendar.
A live webinar every month. 5 qualified meetings in 90 days, or every dollar back. One MSP per territory, exclusive to MSPAlliance members.